November 9, 2024
As event planners, we know that planning events is all about keeping up with the latest trends. Now we enter 2024, new audio visual (AV) technology is set to change the whole event planning. Augmented and virtual reality is becoming more popular, providing exciting and interactive experiences. Advanced LED displays and holographic technology are capturing audiences with amazing 3D visuals. Hybrid events are also evolving, requiring strong AV solutions for smooth live streaming and virtual meetings. Also, we're seeing how smart AI can help us plan better events and how to make events more friendly to the planet.
These advancements not only enhance the overall event experience but also challenge us to think creatively about how we engage our audiences. There's a lot to explore in AV technology. So, what are the top AV trends to watch in 2024? Let’s find out:
The 2020s are bringing a lot of new AV technologies and tools that will help make a flexible workforce more productive. In our previous blog ‘Latest Advancements in Event AV Technology’ we explored some of the most exciting AV trends, such as–
Virtual Reality (VR)
Augmented Reality (AR)
AI-powered AV
AVAAS
Crystal Clear Audio & Vision
Automation and Touchless Technologies
These advancements are already shaping the future of the AV industry. But there’s more. Here are some other key trends along with the above:
Digital signs are getting smarter and more helpful. They can now talk to other devices and learn about the people watching them. Imagine a sign that knows when it's sunny outside and changes its brightness, or one that shows you different things based on what time of day it is.
Businesses are loving these smart signs because they can show people exactly the right information at the right time. At the same time, the use of software-as-a-service (SaaS) to update content on digital screens remotely is growing. These signs are becoming like big, helpful friends that tell us what we need to know. Also becoming a key tool for communication, branding, and sharing information.
Virtual events and hybrid meetings are top AV trends this year, combining the ease of online access with the benefits of in-person interactions. Platforms like Zoom and Teams make it easy to connect and collaborate across the globe, hosting everything from international conferences to team meetings.
Expect video conferencing technology to keep evolving, with new features offering high-definition video, clear audio, and smart tools like automatic scheduling and AI assistance. These upgrades are making meetings more effective and improving how teams work together.
OLED (Organic Light-Emitting Diode) technology is changing digital media in the business world. OLED screens are brighter, show more vivid colors, and have better contrast. Thanks to a molecule called ACRSA. ACRSA triples their efficiency, making them glow with energy-saving brilliance.
OLED makes them perfect for digital signs, interactive screens, and professional presentations. Their thin and flexible design allows for new and creative ways to use space and enhance visual appeal in professional environments.
However, the most beneficial part is these OLEDs gobble up 30% less electricity. Another fact is, the global OLED market is set to double by 2026, reaching a whopping $73 trillion.
Voice-controlled AV systems are rapidly becoming the norm. This technology enables users to operate audio-visual equipment using spoken commands, eliminating the need for physical controls. From adjusting volume to selecting media, voice control offers enhanced user experience and accessibility.
In recent years, artificial intelligence (AI) has become a powerful ally in content creation. AI algorithms analyze vast amounts of data, identifying patterns and suggesting fresh angles. Whether it’s blog topics or marketing strategies, AI provides data-backed inspiration.
Need a headline or a paragraph? AI can generate options quickly. It fine-tunes sentences, ensuring clarity and relevance. Apart from it, AI assists with visuals. It can create infographics, image captions, and even generate original artwork based on descriptions.
Programmatic advertising is a smart way to buy ad space online. Instead of manual negotiations, programmatic ads rely on software algorithms. These algorithms analyze user behavior, website content, and timing.
There are some engines behind programmatic ads. For example, SSPs (Supply-Side Platforms), DSPs (Demand-Side Platforms), and DMPs (Data Management Platforms). Publishers use them to maximize revenue, while advertisers fine-tune budgets and messages.
Programmatic ads hit the exact point. They find the right audience on websites, mobile apps, and streaming services.
Remote Monitoring and Management (RMM) systems provide real-time oversight of audiovisual equipment and processes from any location. RMM tools constantly check the health of your AV system.
If something goes wrong, they quickly spot the problem and fix it before it causes bigger trouble. This keeps your AV system running smoothly. This technology optimizes resource allocation, reduces downtime, and facilitates efficient management of audiovisual systems.
Projection mapping is a fascinating technology that transforms ordinary surfaces into dynamic, interactive displays.
Researchers have simplified the 3D geometric calibration process. Now, it can be reliably carried out interactively or automatically using self-calibration methods. This ensures precise alignment of projected images on complex surfaces.
Advances in radiometric calibration help maintain consistent brightness and color accuracy across projection surfaces. Compensation techniques neutralize global illumination effects, enhancing visual quality.
Emerging computational display methods tackle hardware limitations by addressing some facts. For instance, dynamic range, refresh rate, resolution, depth-of-field, view dependency, and color space.These advancements expand spatial augmentation possibilities.
Cloud-based AV solutions offer a flexible and scalable approach to managing audiovisual content. By storing and accessing AV resources remotely, organizations can reduce hardware costs, simplify updates, and adapt to changing needs. This approach promotes efficient resource utilization and supports rapid deployment of new AV technologies.
The Bring Your Own Device (BYOD) trend is increasingly influencing audiovisual systems. This approach allows users to connect their personal devices to shared AV equipment, promoting flexibility and efficiency. By integrating BYOD capabilities, organizations can enhance collaboration, improve user experience, and reduce costs associated with providing standardized devices.
According to Forbes, the cost of cyberattacks will soar to an astounding $10.5 trillion by 2025. On average, a data breach cost over $4 million in 2022.Companies usually focus on protecting their computer networks and related devices. However, it's equally important to secure audio-visual (AV) equipment and remote access solutions.
As businesses adopt more Internet of Things (IoT) devices, cybercriminals are targeting these less common vulnerabilities. Since 2015, when a smart fridge hack exposed Gmail credentials, this has been a major issue.
A challenge for IT professionals is that many companies don’t realize IoT devices often come with default passwords easily found online.
Tools like Domotz and Bitsite help monitor all connected devices, providing comprehensive security. Using these tools, along with strong antivirus programs and secure firewalls, will be vital as distributed networks and edge computing become more common.
Conclusion
The future of business is audiovisual. These trends are more than just technological advancements; they improve the lives of the people who make each business unique.
Contact us today and keep your business from falling behind. See how our AV and collaboration solutions may help you revolutionize your business. With our experience, you can ensure that your firm is ready for 2024 and will prosper in the years ahead.